Nigerian children more active on social media than their global counterparts – Kaspersky


Nigerian children are more active on social media networks than their global counterparts, a research report by Kaspersky Lab reveals.

According to the report, unlike other children across the world who were more likely to watch video content and listen to music, the online activities of Nigerian children indicate that 35 per cent is devoted to social media networks, the most popular being Facebook, Google Mail, Twitter, WhatsApp and Instagram. The report says this was followed by video content and music at 29 per cent, adding that “children spent more time on YouTube– in particular, showing an increased interest in Netflix and for movies and series.”

Riaan Badenhorse, GM, Kaspersky Lab Africa

The report says news sites account for 20 per cent of their activities while electronic commerce occupies the fourth place with seven per cent. The report says the children searched online stores for clothes and mobile devices, with Amazon being the most visited.

Computer games and adult content account for less than one per cent each. The company notes that “if their parents had blocked such sites (for example with a Kaspersky Lab products), then the children’s attempts to visit these sites were unsuccessful.”

The statistics, which shows websites visited from Windows PCs and Macs, and search activity on Windows PCs, Macs, Android and iOS devices, were taken from Kaspersky Lab’s flagship products that have the Parental Control module switched on, and from Kaspersky Safe Kids, a standalone service installed for kids’ online protection.

The company recommends the use of parental control products not only to block potentially dangerous content, but also to help parents stay informed about their children’s interests and passions adding that “the parents’ knowledge of what their children do online should promote better family relationships, help to encourage open dialogue and prevent more serious threats to children in the region,”


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